So, like, what’s your deal?
I’m a creative director based in London who makes dopamine-driving, thumb-stopping, sales-converting, punch-your-nan-in-the-face creative for brands.
Did you always do that?
Why no, I didn’t. In a past life I did a PhD in anthropology from the University of Melbourne for some reason.
So you’re smart?
HAHAHAHAHA absolutely not.
So you’re Australian?
I’m as Australian as democracy manifest.
Show me your work by medium
For sure. Here is my most social work. Here’s some cracking TV. Here’s a nice bit of OOH. What about content? Here’s some content for you.
What’s your proudest work moment?
Sneaking a Mariah Carey reference into an Olay print ad.
